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Is Telegram Business Enough for Customer Support in 2025?

Learn why Telegram Business lacks for customer support and explore scalable, efficient tools to provide the best customer service.

Zachary Hacker
Zachary Hacker
December 20, 2024
4 minutes

Telegram Business offers tools like quick replies, chat labels, and bot integration to help businesses communicate with customers. At first glance, it might seem like a good option. But these features don’t go far enough when it comes to customer support. They lack the advanced tools to manage large volumes of messages, automate complex tasks, and integrate with other systems.

In this article, we’ll explain the key limitations of Telegram Business as a customer support platform. We’ll also show you why SUCH is a better choice for businesses that want efficient, scalable, and professional customer service without needing to spend any money.

What Is Telegram Business?

Telegram Business is a set of tools within the Telegram app that Telegram markets as a way for businesses to connect with users efficiently and offer a better messaging experience. However, while these features may be sufficient for basic communication, they are not robust enough to handle the demands of a dedicated customer support operation.

Pros and Cons of Telegram Business

Pros

  • Included with Premium: Businesses who subscribe to Telegram Premium can access Telegram Business tools without additional costs - other, non-Premium users, will need to pay $1.99 monthly.
  • Easy Onboarding: Setting up a business account is straightforward for users familiar with Telegram.
  • Global Reach: With Telegram’s large user base, businesses can engage with millions of customers worldwide.

Cons

  • Basic Automation: Telegram’s quick replies and simple bots can only handle predefined, repetitive tasks, leaving complex customer needs unmet. For advanced automation, you have to connect your own chatbot, which requires more time or money expenses.
  • Limited Chat Management: Features like chat labels offer basic categorization but lack assignment tools, or collaborative options for support teams. All chats must be managed within the Telegram interface you already use for your personal chats, which can lead to clutter and confusion.
  • Scalability Issues: Managing a high volume of inquiries is difficult without advanced tools to prioritize, distribute, and resolve chats efficiently. The more chats you will get, the more difficult will it be to keep them organized.

While Telegram Business may work for businesses looking for a basic communication channel, it lacks the sophistication required for effective, scalable customer support that most businesses rely on.

SUCH: A Better Choice for Customer Support

SUCH is a platform designed for customer support, using AI and intuitive tools to help businesses streamline and improve communication with their customers. Unlike Telegram Business, SUCH provides specialized features like automated responses, team collaboration, broadcasts, and varied chat management tools that are designed to simplify workflows and scale efficiently for growing businesses.

While it functions as a standalone system, SUCH excels by offering features tailored to customer support teams without relying on third-party integrations. 

Pros and Cons of SUCH

Pros

  • Free: SUCH is free to use for businesses starting out, offering advanced customer support tools without upfront costs.
  • AI-Powered Automation: Automate FAQs, escalate complex inquiries, and provide dynamic, personalized responses. Although SUCH bots use the most advanced human-like AI models, users can easily request human assistance at any time.
  • Efficient Chat Management: Use features like snoozing, closing, muting, and banning to keep chats organized.
  • Team Collaboration: Add and manage team members, who can collaborate on chats in a centralized space.
  • Customizable Messaging: Tools like voice-to-text, quick replies with files, custom commands, and advanced formatting make customer communication fast and effective.
  • Scalable Solution: Handles high volumes of customer interactions without compromising on service quality. The SUCH web app’s interface will help you keep all your chats organized, and you can even create multiple bots to keep things more organized.
  • Broadcasts: With SUCH, businesses can send broadcasts to groups of customers, delivering important updates, promotions, or announcements to large audiences instantly. 
  • Support to Groups: SUCH extends its functionality to support group chats, enabling businesses to manage communities or handle group discussions effortlessly.
  • Continuous Updates: SUCH is committed to constant improvement, regularly rolling out updates to enhance its features and address user feedback. 
  • Support: Regular and SUCH PRO users get top-notch support when they need it (unlike Telegram which doesn't have the capacity at the moment to provide consistent customer support).

Cons

  • Subscription Fees for PRO: SUCH PRO offers the most advanced solution but comes at a cost, however, it provides significant ROI in terms of efficiency and satisfaction. SUCH PRO includes access to Broadcasts, SUCH Bot in Groups, Voice-to-Text, Removing SUCH Branding, Text Formatting, Quick Replies with Files, and 19 AI Credits each month.
  • Standalone Platform: SUCH doesn’t integrate with CRMs yet, but offers robust internal tools to manage customer data and conversations effectively.

SUCH provides everything businesses need to deliver responsive, personalized customer support. Its tools are designed for scalability and ease of use, making it the clear choice over Telegram Business for companies that value customer satisfaction.

Conclusion

Telegram Business is fine for basic communication, although it has a cost, but it’s not built for real customer support. It doesn’t have strong automation or advanced chat management tools. As a result, it’s hard for growing businesses to meet customer expectations using Telegram Business alone.

SUCH, on the other hand, is designed specifically for customer support. It offers advanced automation, along with tools to assign and track chats. The SUCH platform is also integrated with InviteMember, seamlessly providing subscription bots with support features for free. These features make it easier to provide fast, personalized service at scale.

Choosing the right customer support platform is critical for keeping your customers happy and loyal. With SUCH, you can improve your support operations and give your customers the service they expect. Want to see the difference? Try SUCH today.

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